SEGA Europe
By trialling meeting pods in their existing office before relocation, SEGA was able to confidently invest in solutions that enhance hybrid collaboration in their new headquarters.
Size:
21,000 sq/ft
Scope:
Furniture Consultancy
Furniture Procurement
Furniture Rental
Enabled pod trials through furniture rental
Delivered flexible rental to test and refine
Introduced private meeting spaces without construction
SEGA is a globally recognised leader in interactive entertainment, known for creating some of the world’s most iconic gaming franchises.
Following an initial collaboration to explore workplace improvements at their previous office, Fluid was appointed to support SEGA’s move to their new London headquarters at Chiswick Park. The project combined furniture consultancy, real-world product trials, procurement and relocation support to help SEGA develop a workspace strategy that supports hybrid collaboration.
By trialling meeting pods in their existing office before relocation, SEGA was able to confidently invest in solutions that enhance focus, privacy and collaboration within their new headquarters.
The Project: Trialling Workspace Solutions Before Delivering The New Headquarters
As SEGA prepared to relocate their UK headquarters to Chiswick Park, the organisation wanted to modernise its workplace strategy and create a more dynamic environment for its teams.
A key requirement was the introduction of private meeting and focus spaces that would complement an open-plan office while supporting hybrid collaboration.
SEGA’s existing workspace lacked sufficient private meeting areas, which made collaboration and focused work more challenging as the organisation adopted more hybrid working patterns.
Rather than committing immediately to a fixed solution, SEGA wanted to explore the best way to integrate acoustic meeting pods into their workplace.
Fluid began by providing a consultative service, working closely with SEGA’s internal project team to understand spatial requirements, design aspirations and employee feedback.
Based on this research, a curated shortlist of meeting pod options was developed, considering factors such as acoustics, ventilation, technology integration and visual design.
To help SEGA make an informed decision, we introduced our FluidSpace Flex rental service, allowing the organisation to trial meeting pods within their existing workspace before committing to a long-term investment.
A selection of Hush meeting pods was installed in SEGA’s office, enabling teams to experience the spaces in real working conditions.
The trial proved highly successful. Employees were able to experience the benefits of improved privacy, focus and comfort, while the organisation gathered valuable feedback on which pod configurations worked best.
This real-world testing gave SEGA the confidence to proceed with a wider deployment of meeting pods as part of their relocation to Chiswick Park.
When the time came to move, Fluid supported the relocation of the rented pods and supplied additional units for the new headquarters.
The final workspace included a mix of single-occupancy pods for calls and focused work alongside larger collaborative pods designed for group meetings and hybrid conferencing.
Our team managed the logistics of relocating the pods and installing new units, coordinating closely with the wider fit-out team to ensure a smooth transition into the new office.
The pods were selected to align with SEGA’s brand identity and contribute to a vibrant workspace that supports a range of working styles.
The completed headquarters now provides SEGA with a modern and agile workplace where teams can collaborate, focus and connect more effectively.
